Meet Our Professional Homegirl of the Week: Brittany Williams

1. Social Handles (personal and business)
@_solesense & @_iam_b_will

2. What do you do?
A Lot! Lol. I run SoleSense.us, an online women’s  sneaker boutique. I also dabble in fashion from time to time assisting and styling for UK based publication IDOL Magazine.

3. What motivates you?
Weird and also sort of cliche’ but failure. The idea of not being where I want to be or where I thought I would be at this age is what keeps me going. The only way to get that world wide success for my site or that condo with floor to ceiling windows is to do the work and whatever it takes to get it.

4. How do you balance with your career, side hustles, and your social life?
To be honest there is no balance for me right now because my career is my life. I love sneakers and wear them daily so it was easy for me to make a career out of it because it’s something I enjoy. I’m a walking billboard for my brand since I wear kicks no matter the setting. Whether it’s the way I wear them or just the shoe themselves my kicks are usually the conversation piece. Personal shopping, which originally started as a side hustle, is also an umbrella under the SS brand. So if I’m wearing a shoe that may not be sold on my site I’m still selling you on the personal shopping service. The promo for my brand is non stop specially since we’re still pretty new.

5. What does Professional Homegirl mean to you?
I love this question! Lol. Professional Homegirl is that business savy mentor that we all need. Specially now with more (black) women launching businesses and or earning hot seat positions with large corporations, professionalism is so important. With technology & social media taking over SO many women forget the part where you still have to be professional. That’s where the guidance of the PHG comes in to play to help you figure out how to approach and react in certain situations.

6.What advice would you give to young women that want to pursue their dreams?

Do the work. No short cuts. No quick money schemes. What’s for you will always be for you so don’t let the opinions of outsiders cloud your vision. Slow progress is still progress which I stress a lot to myself as well. Since we’re in a time of “instant gratification” thanks to social media, it’s easy to think things are supposed to happen overnight and that’s no where near the case. Go for it!